Before another special, look at what the discount costs by the year.
A live Price Reset Workshop for beauty professionals who run specials, help clients when they can, and want to see what those choices cost across the year.
Watch the free Price Preview training.
Start here before the live workshop. Nawa shows how one service can look profitable until time, product cost, overhead, and capacity are counted.
This tool is only available when you attend the live workshop.
First 20 seats: $147 with code E49J6YN.
A discount can feel harmless until the year gets added up.
Most specials do not look dangerous in the moment. Ten dollars here. Thirty dollars there. A client who needed help. A slow week. A holiday push.
The business does not add those choices emotionally. It adds them mathematically.
That is why one discounted service can quietly become a much bigger yearly problem.
The number that feels kind today can become the number that strains the business later.
Most beauty professionals can name the discount. The missing piece is what happens after time, product cost, overhead, booking limits, and owner workload are added.
The point is not to stop being generous. The point is to see the cost of generosity before the business pays for it silently.
The yearly number is where the truth shows up.
Nawa shows what happens when one service is compared at the menu price, the true target price, and the discounted price across the year.
At $220, the service is $31.67 short of what the business needs. That $31.67 is the discount the owner already gave herself before any client special was run. Across the year, it becomes $8,233. When the same service drops to $190, the yearly gap can pass $16,000. That is the real price of the special.
The workshop gives generosity a receipt.
Once the math is visible, a stylist can make a calmer decision about specials, pricing, service mix, and capacity.
Many beauty professionals were taught to protect the client relationship, keep the work accessible, stay grateful for demand, and avoid seeming “too high.” That care matters.
Once the math is visible, a stylist can make a calmer decision about specials, pricing, service mix, and capacity.
That is a better place to make a business decision from.
Nawa is not guessing from the outside.
She grew up inside K&D African Hair Braiding and watched discounts, specials, and generous choices add up across the year. She stepped into leadership, retired her mother, and learned to read what every special actually cost.
K&D African Hair Braiding opened after Nawa’s parents lost their first business.
Nawa joined the salon part-time and saw operations from the inside.
She stepped into full leadership.
She retired her mother and carried the responsibility forward.
In 90 minutes, every special gets a yearly number.
Nawa walks through service time, product cost, overhead, capacity, target pay, and the gap between what a service charges and what the business needs.
Proof before pressure.
- See why revenue is not the same as income.
- Understand what service time needs to produce.
- Identify where product cost and overhead affect pricing.
- Recognize when being booked is creating pressure instead of stability.
- Separate emotional pricing from business structure.
The Price Preview Tool is not the program. The live workshop is.
This tool is only available when you attend the live workshop.
In the live workshop, the tool becomes a walkthrough. The numbers get explained while the pricing decision is still in front of the room.
Built for beauty professionals who want to stop guessing before the next discount, special, or price change.
This is for
- Solo beauty professionals and suite owners.
- Protective stylists, natural hair specialists, and braiders.
- Salon owners with small teams.
- Service providers who are booked but financially plateaued.
- Owners who want clearer pricing before bigger growth decisions.
Not the right next step if
- Beauty is currently a side hobby.
- Paid services are not being offered yet.
- There is no regular service demand yet.
- Pricing decisions are controlled by someone else.
- There is no willingness to review numbers, habits, or structure.
What you receive.
Live Price Reset Workshop
Price Preview Tool access when you attend the live workshop
Service pricing walkthrough
Owner Dependency Diagnostic
Creative Action Pattern Assessment
Workbook, downloadable resources, and guided implementation support
Before another special, see the yearly number.
Join the live workshop, see what the business may have been absorbing, and use code E49J6YN for one of the first 20 seats at $147.
If the workshop does not change how the next special gets priced, the number was still worth seeing.
Reserve Your SeatUse code E49J6YN at checkout for the $147 seat.